Press Release Daimler Chrysler - WST System Technik
Böblingen, in August 2006. Whether advertising material or customer literature such as operating instructions or information brochures –media productions of all kinds often pass through extensive mazy processes. As a result of increasingly developing globalization, the number of the single production stages increases and the process cycle often appears confusing and inscrutable. Star Publishing takes charge of the advisory service, the control and development of advertising material and media productions for medium-size and major enterprises. Thanks to precise project planning and modular structured control concepts, this holistic media service provider guides all those involved quickly through extensive release processes towards the final product. The customer not only saves money but also receives a top quality product. Newest technologies for top product quality In order to produce the product in question as fast as possible, at the lowest costs and in top quality, the media providers of Star Publishing co-operate exclusively with suppliers using the newest and most efficient technologies. For this reason the media providers observe the market meticulously and promote new ideas by convincing the suppliers of their advantages. As an example we would like to quote the use of the barcode-supported monitoring system developed by ”WST Systemtechnik“, a company based in Espelkamp. WST offers optical sheet control, matching and mailing systems for the printing industry and has developed a world-wide unique and patented multi-trace-barcode scanner. Using a printed barcode, it identifies the appropriate page and offers 100 per cent security when gathering the printed pages. WST is still enhancing this technology: recently, the barcode only had to show a height of 0,9 mm to be recognized by the scanners; this it is a worldwide innovation. Ramona Kaden, Managing Director of Star Publishing, explains why the use of the WST system is of high importance: ”Our customers expect 100 per cent quality and delivery reliability.
Particularly products with a large number of sheets and printed in different languages cannot be produced with missing parts.“ So these days, all business partners printing operating instructions, for example for Daimler Chrysler, must have equipped their devices with this scanning system. Star Publishing manages national and global productions of advertising material and media. By using modular structured control concepts, this holistic media provider combines extensive production steps and large release processes for a multitude of persons involved. The company targets optimizing production times and quality in order to achieve a high efficiency benefit for the enterprise.
Caption: World novelty: The barcode has a height of only 0.9 millimeters.
